The many features of Twitter make it an all-rounded app. But even so, its greatness has limits subjected to its users, especially when it comes to how to post videos longer. And all that will be covered in this informative guide.
Standard Twitter Video Length
Users enjoy videos posted on the app through the Twitter video player. Terms of service, however, state that you can freely share anything as your content as long as it follows their specifications, or else uploads will be unsuccessful.
If you use the app a lot, you will notice that videos rarely exceed 3 minutes. Because certainly, all the videos posted by Twitter users’ accounts can last only up to 140 seconds or 2 minutes and 20 seconds. It was only in 2016 that the social media app allowed this, which used to be only 30 seconds long.
What Video Formats Can I Use on Twitter?
Twitter’s supported file formats for videos are MP4 and MOV. The app won’t allow you to import the files or even show them when choosing a file. For one video tweet, multiple files are also not allowed and you only need to upload one.
Moreover, each upload should range from a minimum video resolution of 32×32 to a maximum of 1920×1200. Video bitrate is between 30fps to 60fps and aspect ratios of 16:9 landscape and 1:1 square. Uploads should also not exceed more than 1GB.
Errors will come up if these video standards are not met. Users must cut their files to fit the standard Twitter video limit using the in-app video editor. Large files should be reduced first as well before being uploaded. Video resolutions, maximum video length, and the maximum file size must always follow what the app requires.
Hence, it is always best to review the videos you plan to upload on the app.
How to Upload Videos on Twitter
Uploading videos on Twitter is easy. The process even got different methods to do so depending on what you prefer. Below is how to do it.
Upload Twitter Video on Mobile (in-app Camera)
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STEP 1
Camera feature inside the Twitter mobile app. Tap publish a tweet and then select the “Camera” icon. Make sure you allow camera and audio permissions by Twitter to access. Otherwise, this won’t work.
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STEP 2
Taking a video clip using the Twitter camera. Take your video and review it once you tap to stop. Retake the clip if necessary and choose whether to include audio or not in your final tweet. Once satisfied, proceed to tap “Use video.”
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STEP 3
Editing your Twitter video before uploading. Before tapping “Tweet”, you could make changes to the video using the in-app video editing tool or put a content warning if deemed necessary. Then tap, “Done” after making changes.
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STEP 4
Uploading your Twitter video taken from the in-app camera. Finally, tap “Tweet.” It will always depend on your internet connection on how fast the video will upload.
Upload Twitter Video on Mobile (File Import)
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STEP 1
Choosing a file from your gallery as your Twitter video. If you already got the video clip beforehand, you just need to tap the gallery icon when making a new tweet. Choose the video you want to upload from your list of recent files that Twitter shows you.
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STEP 2
Editing an imported Twitter video. By selecting what to upload, you will then be redirected to the editor. You must cut it down to the Twitter video length limit for a long video. This is also the part where you can add content warnings. Once satisfied, simply click “Done”.
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STEP 3
Uploading an imported video on Twitter. Tap the blue “Tweet” button
Upload Twitter Video on Mobile (Device Gallery)
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STEP 1
Locating your video to post on Twitter in your gallery. In your phone gallery, select the video file you want to upload.
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STEP 2
Navigating the sharing options of a video from the gallery. Navigate where the “More Options” or the Share icon is. And then simply click Twitter or “Tweet”.
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STEP 3
Editing video for Twitter upload. This action will lead you to the Twitter app where you can edit your video and if possible, add content warnings.
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STEP 4
Uploading a video on Twitter. Tap the blue “Tweet” button.
Upload Twitter Video on PC
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STEP 1
Choosing a video to upload on Twitter from a PC. On the Twitter home page, simply click the gallery icon below “What’s happening”. Locate the video you want to upload and click to open it.
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STEP 2
Uploading a video on a Twitter desktop. Videos uploaded on twitter.com accessed through a web browser have different options for their users. There’s no video editor and location setting but you can add subtitles or closed captions. You can just simply click the “Tweet” button to upload it after making changes to the video (a slow internet connection will, of course, delay your upload).
How to Post Longer Videos on Twitter
Twitter supports everyone who wants to get onboard their app and has services in store for each. So it’s now best to reveal that there are actually two types of accounts on the app: personal and professional (categorized into two: creators and business). The latter’s easy to set up and may not have a difference with a personal account early on. However, that’s only the first part.
The purpose of setting your account to professional is to establish yourself on the app where you can advocate or promote properly. Hence, most accounts who switch to this type are creators, business owners, legitimate organizations, and other major players or high-ranking people in different industries. Some even have a Twitter account manager to strategize content.
Once you gain traction and gather a large number of followers with reputable standing maintained, you might have a chance for Twitter to notice your influence. If lucky, you will get an invite to an exclusive-only feature inside the Twitter Media Studio app. Although you can also try to request access to this vis Twitter support if you believe you have merit for it.
This all-in-one account management tool with video editing, analytics, and content management is one being vyed by many users to access. Apparently, this is the only way to upload longer videos on the app which can be up to 10 minutes. Not only that, but this also allows users to post Twitter ads, broadcast a live video, share videos, and tweet content that can be monetized.
Note: Using Twitter Media Studio, the only bargain is it might require your credit card details as a billing method to use the service, especially for Twitter advertising. Moreover, this is only available for Desktop use.
Uploading Video via Twitter Video Dashboard
As a walkthrough, Twitter media studio lets you access a whole different video Dashboard. It’s a library of all the uploaded media posted on your account and advanced options that is a whole different interface compared to personal accounts.
How to Pick a Video Thumbnail on Twitter
Changing thumbnails for your videos is another thing you can do inside Twitter Media Studio. When you click a media, select “Change thumbnail” which is beside the media file name or download icon. You can either upload a thumbnail image or choose a frame from the video.
Compose and Publish the Tweet
Composing and publishing tweets in the media studio is entirely different as well. Here, it gives video content all your desired elements and advanced options on how to present it on someone’s feed: Settings, Subtitles, and Sharing.
After uploading a media, you just simply click it. From there, you could put a title, description, and the category of what the video’s about. Ultimately, you can add a Call to action button to link your websites or YouTube videos.
The subtitles on this tab let you add subtitles or closed captions as an alternative for your followers to absorb your content. Lastly, the “Sharing” section is the part where you can customize the URL link to your video. This could be very useful to make your video tweet unique whenever some users decide to embed it.
At first glance, when people see your tweet, it would look like any other Twitter video out there. But when clicked to your main tweet body, it will then show all the nitty-gritty information that you put prior, especially the fact that you used Twitter Media Studio.