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How to Choose an Instagram Niche

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The most successful Instagram accounts always have a niche or theme they constantly post about. For example, Corey B does pranks, Viva La Dirt League makes videos on video game reality, Zac George does dog training, Dude Dad does comedic videos on home life and remodeling, etc.

It can be overwhelming having too many interests for your Instagram account. Nothing is organized and it’s difficult to come up with new high quality content. Having a niche for your Instagram really helps you grow your following and keep them engaged with you. It keeps your mind more focused, helping you come up with the content you want for your viewers.