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How to Add Swipe Up to Your Instagram Story

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“Swipe Up” is a powerful Instagram tool that allows you to include links to any Story you post, directing your audience to content in and out of the platform. Unfortunately, not everyone is eligible to use the tool and a few criteria apply. Scroll down and learn how you can add this feature to your Insta Stories!

Adding a swipe-up link to your Instagram stories is a great way to promote blog posts, promote videos, or just serve as lead magnets for other companies. As long as you have a verified account and plenty of Instagram followers to your business bio, you should be able to start creating your own Instagram story links right away.