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Most Popular Instagram Hashtags

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From satisfying cooking videos to insanely cute animals, every viral Instagram post has one thing in common: hashtags. The little word tags hold the power of spreading content across the platform, as they direct posts to users who follow the hashtags contained in the captions. Learn what are the most popular Instagram hashtags and how to use hashtag popularity in your favor!

Now that you know how hashtag popularity works on Instagram, it’s time to put your newfound knowledge to use and improve the reach of every single post you create. To find the best tags for your content, make good use of hashtag generating and checking tools. Don’t forget to keep using tags that have been working for you, while prioritizing the ones that relate to your content and translate what your profile is about!